Annie's Wine Cottage
Annie's Wine Cottage: Custom Shopify Website for a Powell, Ohio Wine Shop
Annie's Wine Cottage, located in Powell, Ohio, is a charming wine shop that provides a curated selection of wines for enthusiasts and collectors alike. In a push to enhance their online presence, Chek Creative migrated their online shop to Shopify, allowing for seamless inventory management, wine club subscriptions, and a beautiful shopping experience. We designed a custom Shopify theme with eye-catching sections and little moments of joy to celebrate the brand while showcasing their wonderful selection of wine. Finally, we used PayWhirl to migrate 90+ wine club subscriptions from Stripe to Shopify's subscription plans, further streamlining their operations and positioning them for a whole new level of omnichannel efficiency.
Website Type: Shopify
Purpose: To create a functionally beautiful online store for Annie’s Wine Cottage, complete with custom theme design and wine club subscription management.
Challenges
Annie's Wine Cottage needed a modern, functional ecommerce website that could manage both their wine inventory and wine club subscriptions at the same time. Key challenges included:
- Inventory Migration: The store had hundreds of bottles of wine that needed to be seamlessly migrated to Shopify and Shopify POS for easy management.
- Wine Club Subscriptions: They needed 90+ wine club subscriptions moved from Stripe to Shopify's subscription plans with a PayWhirl integration for seamless management.
- Branding and Design: This website had to reflect the unique personality of the store, showcasing its curated wine selection while providing a joyful and engaging shopping experience with cozy, community vibes.
The solution required migrating inventory, setting up subscription plans, and designing a custom theme capable of reflecting the brand’s spirit.
Our Approach
Chek Creative chose Shopify for its robust ecommerce capabilities as well as its ability to manage both online sales and subscription services. We needed to customize a theme that would align with the existing Annie's Wine Cottage branding and also provide users with a unique online experience.
Key Decisions:
- Custom Theme Design: We built a custom Shopify theme with eye-catching sections and moments of joy to celebrate the Annie’s Wine Cottage brand and their offerings.
- Subscription Migration: We used PayWhirl to ensure a smooth transition from Stripe to Shopify's subscription plans for over 90 active wine club subscription accounts.
- Members-Only Page: We built a dedicated members-only page to display the monthly wine selections for each of their subscription tiers.
Tools & Integrations:
- Shopify for e-commerce management.
- PayWhirl for subscription management.
- Shopify POS for inventory synchronization.
- Custom Shopify Theme for a unique shopping experience.
Design & User Experience
The design features of Annie’s Wine Cottage’s website work together to create an engaging, joyful experience for wine lovers.
- Custom Theme: The website features eye-catching sections that showcase the shop's wine selection along with little moments of joy, from playful details to wine-related imagery.
- Responsive Design: The site is fully responsive, ensuring a seamless experience on mobile and desktop devices.
- Members-Only Section: The wine club members-only page prioritizes an intuitive experience, allowing members to easily access their account details and monthly wine selections.
Development Process
Developing AWC's Shopify website involved several notable checkpoints:
- Inventory Migration: We successfully migrated hundreds of wine bottles to Shopify, syncing them with Shopify POS to ensure accurate inventory tracking.
- Subscription Integration: We migrated the wine club subscriptions from Stripe to Shopify’s subscription plans with PayWhirl, thereby ensuring a smooth transition and delivering an enhanced dashboard management experience for the AWC team going forward.
- Custom Theme Build: We designed a custom theme that supports a smooth shopping experience while staying in sync with the store’s established style and branding.
Technologies & Frameworks:
- Shopify for managing the store and inventory
- PayWhirl for subscription management
- Shopify POS for syncing physical store inventory with the online store
- Custom Shopify Theme for a unique online experience
Results & Impact
This new Shopify website has helped Annie’s Wine Cottage (a) elevate its online presence while (b) simplifying several crucial management operations:
- Streamlined Operations: The migration to Shopify has massively streamlined the store's inventory management process, making it easier to track and sell products online and in-store.
- Improved Subscription Management: Integrating Shopify’s subscription plans with PayWhirl has made managing the wine club measurably simpler and more efficient.
- Engaging Shopping Experience: The custom theme provides a joyful and visually appealing online shopping experience that reflects the personality of the store and keeps customers engaged.
It was my utmost pleasure to work with Chek Creative! They are very fast, thorough, knew exactly what we needed, but most of all they are extremely professional and ethical. I can’t say enough good things about this company!!!
Anne Gabriel, Annie's Wine Cottage
Next Steps / Ongoing Improvements
Future updates for our friends at AWC will be geared toward expanding the wine selection, adding features to the subscription service, and improving SEO to attract more wine enthusiasts to the store.